Realize the dream foundation
16 minutes for change
Role: Copywriter
GCD: Tony Whiteside/ AD: Zoe Antoinette/ Designer: Julian Rodriguez
MLK’s impactful “I have a dream” speech was delivered in just 16 minutes. If MLK could make such monumental change in such little time, what can we do if we all used 16 minutes of our time for change?
Make It Count :60 Script
They say change takes time.
But what if it only took 16 minutes?
How would you make it count?
In 1963, a brave man spoke before a nation.
And in just 16 minutes, he ignited a dream that still burns.
16 minutes. That’s all it takes.
To inspire minds.
To move communities
To listen. To love… To grow.
To make the dream a reality.
But 16 minutes is all it takes to start.
We’re on a mission to inspire 100 million people to give 100 million hours of service by Martin Luther King Jr’s 100th birthday.
16 minutes is all it takes to start, visit us online to see how you can make it count.
